Halmstad, Sweden, December 13, 2016 - Eleiko Sport., the premier manufacturer of strength and weightlifting equipment today announced Mattie Rogers will continue in her role as an Eleiko Ambassador for a Stronger World.

    "We are passionate about weightlifting and the pursuit of excellence, and when we see athletes who demonstrate this same drive and passion we want to do what we can to support them," said Rickard Blomberg, President of Eleiko Sport, Inc. "Mattie is a terrific ambassador for the sport, and we are thrilled she is continuing in her role as a member of the Eleiko family."

    Mattie Rogers found weightlifting through a CrossFit gym in her home state of Florida, after years competing in gymnastics and cheerleading. She quickly realized she was passionate about the sport of weightlifting, and set off on her current path rising quickly to the top levels of the sport, and competing for the United States in international competitions. Most recently, Rogers had a dominating performance at the University World Championships, securing three gold medals in the snatch, clean & jerk and total, and setting three new American University Records in the process. 

    Being part of the Eleiko team has been a great experience, and I'm thrilled to be continuing our partnership, said Mattie Rogers. I am passionate about this sport, and fully committed to doing whatever it takes to achieve my goals. Eleiko's support and partnership helps me move forward to that end.

    About the Ambassador for a Stronger World
    Eleiko created the ambassador program to support and recognize athletes performing at the top of their game, while demonstrating the characteristics we value as an organization. Those values include constant growth, the pursuit of excellence, of being your best, being kind and being a good role model to help promote the sport of weightlifting. Our aim is to grow the sport, and to encourage people to train and grow stronger. Together with our ambassadors, we want to inspire the next generation of lifters, and show that weightlifting and functional training is a sport for anyone. We believe Strong is Happy. And we want to help Make a Stronger World. 

    About Eleiko
    Proudly made in Sweden by skilled craftsmen since 1957, Eleiko bars and strength equipment continue to be the leading products in the sports of weightlifting and powerlifting. Eleiko products are delivered to over 180 countries and are used to equip the world's largest events, including the 2015 Weightlifting World Championships in Houston and the 2012 Olympic Games in London and more than 1,000 world records have been set with an Eleiko bar. Eleiko is headquartered in Halmstad, Sweden, and employs people across offices in Sweden, Norway, Finland, Germany, Russia and the USA.

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    If you would like more information or have questions regarding the Eleiko Ambassador program or our partnership with Mattie Rogers please contact Rickard Blomberg, President, Eleiko Sport, Inc,  at +1 866 447 9441 or email rickard.blomberg@eleiko.com

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