ELEIKO FIRST STARTED AS A MANUFACTURER OF SMALL KITCHEN APPLIANCES SUCH AS WAFFLE IRONS, WHEN IN 1957 AN INSPIRED IDEA FOREVER CHANGED THE COMPANY’S DIRECTION.
Eleiko’s factory supervisor Mr. Hellström, an avid weightlifter, frustrated and tired of barbells constantly bending and breaking was determined to find a better solution. He approached Mrs. Johannsson, the managing director, with his idea and received permission to pursue the project. Eleiko worked closely with a Swedish steel company to formulate a special hardened steel – a propriety mix perfected over time and still in use today. The barbell appropriately received a waffle pattern knurling, a nod to the company’s history. To complement this much-improved barbell, Eleiko produced a collection of metal weightlifting discs setting a new course for the company’s future.
1,000 WORLD RECORDS
Since that day, the Eleiko brand has set a new standard, revolutionizing the world of weightlifting as we know it. Big words, we know, but with hundreds of championships and more than 1,000 world records, the Eleiko brand has proven itself.
CONTINOUS PRODUCT DEVELOPMENT
Today Eleiko offers a wide range of products for weightlifting, powerlifting, strength and conditioning. The range includes bars, collars, discs, dumbbells, kettlebells, platforms, benches, storage and accessories – all of which are made to Eleiko’s high standards. Participating in international competitions is an important part of our evolution. It is there, surrounded by lifters and coaches, we get the inspiration for our product development. Our mission is to continue to serve athletes and coaches worldwide with methods and products to obtain and develop maximum physical strength.
A GREAT PIECE OF CRAFTMANSHIP
Our reputation for quality and craftsmanship is well earned. Each barbell – be it part of the competition or training line – is hand crafted in our Halmstad factory. Special Swedish steel forged for Eleiko serves as the foundation of our bars. From there, skilled craftsmen meticulously build each bar, from turning of the sleeves, to applying the knurling, and the final assembly. Eleiko bars are rigorously tested, the performance unmatched and quality guaranteed.
Every Eleiko product manufactured undergoes a stringent quality control test. Each stage of production is carefully executed to ensure the highest standards are upheld. For example, every Eleiko bar is placed in a vice and bent with a hydraulic jack subjecting it to a force of 1,500 kg. The bar must spring back to an exact straightness with a maximum deviation of 0.5 mm. No bar will ever be bent that much in competition or training.
SIGNED BY THE CRAFTSMAN IN CONTROL
As a testament to our commitment to quality, and to provide documentation that each bar has met our high standards, every Eleiko bar leave our Halmstad factory with a certificate stating the date of production, batch number, serial number and the craftsman in control. The bars are packed in high quality, custom made packing to avoid delays or damage during transport. That is what we call a great piece of craftsmanship.